Merck for Mothers, known as MSD for Mothers outside of the United States and Canada, is exploring digital innovations that could help transform approaches to decreasing maternal mortality around the world.
Digital innovation is irrevocably changing our world. In some industries it’s fundamentally disrupting business models – just look at the likes of Amazon, Netflix and Uber. And in some parts of the world where you would least expect, digital innovation is leap frogging existing business models. In Kenya –over 40% of the country’s GDP1 reportedly flows through just one mobile money platform called M Pesa.
Merck for Mothers believes that disruptive innovation through digital technology has the power to transform the quality of maternal health care services being delivered around the world. We understand the successful recipe for digital innovation – appetite for risk, the value of ‘failing fast’ to learn, and an enabling environment for quick adoption. So we have committed resources to identifying and developing solutions that will tackle some of the most critical obstacles that stand in the way of delivering quality care that could reduce the number of women who die during childbirth.
Beyond providing financial resources in developing digital innovations, Merck's digital experts are providing technical support and providing strategic insights on technology trends that may have implications on the solution design. Merck for Mothers aims to be a catalyst in helping to leverage technology to address critical and potentially life-saving needs for mothers around the world.
1 www.techweez.com/2015/05/07/ten-takeaways-safaricom-2015-results/| Eric Wainaina